Possible Audiences

Teenage girls 

Teenage boys

Men

Women

Editors of magazines

Publishers of (fashion, publicity,entertainment)magazines

Presidents of major(fashion,publicity,entertainment)magazines

Presidents of advertising companies

Professional photographers

Modeling agencies

Top 3 Choices:

Presidents of major(fashion,publicity,entertainment)magazines:

-the ones who decide what goes on magazines, can chose to change the kind of pictures and advertisement that goes on magazine, writing would have to be very formal, addressed to someone obviously of higher power and status than me, I would have to think about my tone --> an attitude of resentment towards the issue, careful use of pathos without over doing it --> my strongest appeals would be pathos and logos with a tiny bit of ethos

The general public:

-everyone else aside from those who are intimidated and put down by these "beauty standards", to call people who might have been oblivious to it into action, bring to the surface this underlying insecurity caused by these implied "beauty standards" does not have to be very formal, just well structured and able to get point across. Tone --> can use heavy negative attitude to impact audience, to surprise general public and to open their eyes and draw them in --> they will be wondering "why such hate or passion on this?" Can use a lot of pathos, but not too much, appeal to public by making myself credible, "I feel your pain." 

Modeling Agencies:

-same method of approach as magazine president; use appeals to the right extent, but tailor it to fit with modeling, picking models, why everyone is beautiful --> everything in my argument that can tie into the aspects of modeling and how the "beauty standards"these models pose for and help to imply are ruining society more than we think.